Mudgee IKEA addicts are ecstatic when the retail giant announced a strategy this week that will see it move away from its mega stores and introduce more smaller stores closer to its customers.
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As part of the strategy it will also boost its online sales network with deliveries to regional areas.
From today, online shoppers in Bathurst, Dubbo, Orange and Parkes, and other towns in the region like Mudgee will be able to purchase parcel-sized IKEA goods online and have them delivered to their homes for $9.
This .gif reaction sums up the reaction so far on social media.
But Orange shoppers will be even bigger winners, with access to large items - including sofas and kitchens - with delivery priced from $69.
In other news:
IKEA Australia multichannel manager Michael Donath said the company also plans to expand the delivery of larger items in the future to the wider Central West.
“We will make IKEA accessible to more people through our parcel service for Central West NSW,” Mr Donath said.
“We’re on our way to make our whole range available, including larger items, but right now we are excited about bringing some IKEA products to the area.
“From today, customers in the Central-West will be able to shop more than 6000 products. There are plenty of quality and affordable items to choose from including, cookware, crockery, glasses, cushions, curtains, bed textiles and rugs, as well as home organisation, lighting and decorative accessories.
“Customers in Orange now also have access to our full range of 9000 products. This is the first step for IKEA and we look forward to be able to make our larger flat packs available for home delivery to all of Central-West NSW in the future.”
The new IKEA online parcel service follows on from the launch of online shopping for Sydney in November last year.
The cost for the parcel service, small IKEA items, is $9.
The parcel service is for products that fit the criteria of 14kg with a maximum size of 1.2m x 80cm x 60cm.
How to shop
- Customers wanting to shop online should visit www.ikea.com.au.
- Shoppers can browse and add products to a shopping list before entering their delivery address.
- Customers can select their preferred date for delivery.
- Customers will then be directed to a secure online payment system to finalise their purchase.
Delivery
- Delivery cost will be automatically calculated for customers when they checkout online.
- The cost for the parcel service – small IKEA items - is $9. The parcel service is for products that fit the criteria of 14kg with a maximum size of 1.2m x 80cm x 60cm. More than 6,000 IKEA items that fit within these specifications are available as part of the parcel service.
- Larger flat-packed items will be available for Orange at a starting price of $69.
