Flavours of Mudgee has yet again exceeded expectations, this year attracting another record crowd of 12,133 people to the eighth annual event.
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The figure is a 10 per cent increase on last year's attendance record with data showing 45 per cent of attendees were visitors to the region.
Based on visitor numbers, length of overnight stays and postcode data it is estimated the event has generated $2.265 million for the local economy.
General Manager, Brad Cam said the Council co-ordinated event has gained a reputation as one of the state's premier wine and food festivals.
"I am extremely proud of this event, its continued strong growth over eight years, and the major economic benefits it provides to our region," Mr Cam said.
Crowd numbers have grown 10 per cent on the previous years and it is wonderful to see 45 per cent of these people were visitors our region.
- General Manager, Brad Cam
"Council's Event Team work hard all year to deliver on this event with new and exciting concepts to satisfy our attendees and ensure their return attendance.
"On behalf of Council I'd like that thank all the businesses, stallholders and volunteers involved in ensuring the huge successful of this event."
Flavours of Mudgee is a feature event held as part of the annual Mudgee Wine and Food Festival - which is celebrating its 40th anniversary - and has a strict focus on supporting local producers.
With this year's event continuing to grow and diversify its offerings with a number of wineries now brewing craft beers and ciders, with a record number of local brewers choosing to showcase in 2019.
Held on the fourth Saturday of September each year, Flavours of Mudgee 2020 will be held on Saturday, September 26.