A driving force assisting local families affected by cancer, Coles is spreading the Christmas joy helping those struggling with the spiraling costs of living.
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As a result of their partnership with Redkite, Coles will launch a five week Christmas campaign to help families with household bills, medical and travel expenses.
From 1 November to 4 December, shoppers can purchase $2 donation cards at Coles and Coles Express sites in Mudgee with 100 per cent of funds going directly to Redkite.
Redkite CEO Monique Keighery said financial support is more crucial for many families this year who are faced with a variety of expenses.
“This time of year is especially challenging for children with cancer and their families, with many families needing to take time off work to be at their child's bedside,” Ms Keighery said.
Redkite has been able to provide financial assistance to more than 520 families affected by cancer across New South Wales.
Cancer doesn’t stop for Christmas, and between Christmas and New Year, around 30 families’ lives will be shattered by the news that their child has cancer.
- Monique Keighery
And for the first time, Coles has developed a new range of Redkite Christmas products in a range of products, including a Belgian choc pop to a plush toy, mug, sticker book, Christmas cards and more – with funds going directly to Redkite including 20 cents from the sale of every $1 Coles Gingerbread, Elf and Reindeer biscuits.
Coles State General Manager Emma Bridges said Coles was delighted to expand its Christmas appeal to include a new range of festive products and treats, providing more ways for customers to support Redkite this Christmas.
“Cancer touches the hearts of so many of our customers and team members so we want to give our customers the opportunity to show their support for families in need,” she said.
“In addition to our popular gingerbread biscuits and festive $2 donation cards at the checkouts, we’re pleased to launch a brand new range of festive merchandise to help increase awareness and raise much needed funds for Redkite to continue offering essential services to families in our local communities.”
Jay-Anna Sleeman
Reporter for the Western Advocate. First began as a sports journalist with ACM in 2018 before moving on to cover news and court.
Reporter for the Western Advocate. First began as a sports journalist with ACM in 2018 before moving on to cover news and court.
